Caleb Liptak

Caleb Liptak
Lessons from the Cleveland Indians (Now Guardians) Name Change

Aug 18, 2021 • 37 minutes

Lessons from the Cleveland Indians (Now Guardians) Name Change

What we can learn from an organization when it goes through a brand name change.

Listen Now

Monday-Morning Quarterbacking the Washington Commanders Name Change

Feb 9, 2022 • 38 minutes

Monday-Morning Quarterbacking the Washington Commanders Name Change

We explore the ins and outs of the Washington's NFL Team changing its name to the Commanders and talk about what went wrong and what went right.

Listen Now

Subscribe now

Get new episodes of Brand Narrative Podcast with Matt Certo automatically

Subscribe